Shift 1 of 9

Prove reuse where one kind of work is hired repeatedly, before building the network.

Fromuniversal networkToone capability family

An open network for human capital can’t be proved all at once, and it shouldn’t be built all at once. Its value comes from reuse, where evidence created in one transaction lowers the cost of the next, and reuse needs several employers who value the same work. So the unit of build is a capability family rather than a population. That means one kind of observable work, a small consortium of employers with paid demand, an accountable intermediary, and measurement in money rather than registrations.

Level 2 Evidence-reviewed6 min readLooking for a pilot partner

Registrations are not a network

It is tempting to measure an open human-capital network the way platforms are often measured: learners registered, courses listed, profiles created. Those numbers describe activity. The value this architecture bets on is different. It comes from reuse, when evidence produced in one transaction lets a second employer skip part of its own verification (Shift 2). Reuse only happens where several buyers value the same capability and trust the same kind of proof.

A national registry of profiles doesn’t create those conditions. A capability family in which several employers hire repeatedly, and agree on what good work looks like, does. In the examples the review found, coordination among many parties in human capital relies on an anchor, such as a state agency, a national skills body, a large employer or a sector intermediary. The review found no evidence that an open market of this kind starts itself.

The network forms where one kind of work can be proven once and trusted twice.

The capability family is the unit

A capability family is a cluster of related roles that share tasks, tools and a way of judging the work. The review’s candidates for a first market are task families with visible output, such as software quality assurance, data operations and design production.

The evidence points to this unit from three directions. Work samples pay off most when competencies have to be present from the first day and the output can be judged against the job itself [1]. Small credentials add up best inside progression ladders that an industry has defined: Cedefop’s mapping of certifications in manufacturing and retail found some stacked into ladders that lead from entry-level jobs toward technician and engineering roles [2]. And sector-focused training programs produced their largest and most durable earnings gains by concentrating on specific, well-paid sectors with strong employer links [3].

CriterionWhy it matters
Output can be observed and judgedEvidence and net contribution can be measured
Competence is needed at entryThis is where work samples earn their cost [1]
Several employers hire repeatedlyReuse needs a second buyer
Employers can agree on a rubricEvidence can be compared across organisations
Confidentiality barriers are lowEvidence can leave the employer that produced it
The work pays a real premiumThe effort is worth it for workers [3]
Training and supervision exist locallyFormation is possible, not just assessment

Start with demand

The first market shouldn’t be built around learners in the hope that jobs arrive later. The review proposes a small employer consortium with real paid projects or vacancies. That changes the design immediately.

  1. Real demand
  2. Defined capability requirement
  3. Worker
  4. Paid work
  5. Verified evidence
  6. Second employer’s decision

Every step is real, so every step can be measured. Without the second employer’s decision, reuse can’t be shown. Without paid work, relevance can’t be shown. And without cost accounting, surplus can’t be shown.

The first market tests economics. It doesn’t collect registrations.

Go deeper

What the first market needs, and what it doesn’t

The review separates the minimum viable architecture into what the first test needs, what may help but is unproven, and what should wait.

Must haveUseful but unprovenLater
One capability family with observable outputA limited capability graph for prerequisites and provenanceAutonomous personal agents
An employer consortium with paid projects or vacanciesSeveral independent trainersAgent-to-agent negotiation
Work samples or paid projects that produce evidenceReputation that is portable across participating employersUniversal interoperability
A transparent rubric with independent or cross-employer verificationAn employer subscription for verified talentContinuous discoverability
An accountable intermediary for contracts, supervision, IP, worker protection and disputesOutcome-linked payment to trainers or assessorsRevolving human-capital finance
Worker consent, correction, selective disclosure and exportPublic first-loss funding or an outcome contractA cross-sector, cross-border network
Human-approved matching with clear payment terms
Full measurement of employer cost, output, rework, retention, pay and intermediary cost

Everything in the right-hand column may matter later. None of it is needed to learn whether the mechanism works, and each item adds privacy, governance, legal or financial risk before there is anything to protect.

Who pays in the first market

The employer consortium pays for what it values. Whether it will pay enough to cover evidence and coordination is itself a result to measure. Public or philanthropic money funds the experiment. Workers don’t pay to be tested, and every apprenticeship is paid. The intermediary’s cost sits inside the test rather than being assumed away. Shift 9 follows the money in full.

The metrics that matter

Reuse rate is the share of evidence records that a second employer accepts without repeating its own test. It is the number the whole architecture depends on.

Cost per qualified hire compares the new workflow with the employer’s usual one, including the cost of producing and verifying evidence.

Net contribution per apprentice is accepted output minus supervision, training, infrastructure, coordination, rework and management (Shift 4).

Time to productive work, worker search hours and worker pay show whether workers gain, not only employers.

Willingness to pay asks whether any participant keeps paying fees after the pilot ends.

Two tests, run separately

The first market carries two different bets. One is that evidence of real work can be reused. The other is that learning inside paid work can cover its own supervision. Both can run in the same capability family, but they should be measured separately, each with its own kill signal, so that a strong result in one doesn’t hide a weak result in the other. The review’s planning sequence looks like this.

OrderTestDurationPlanning range (USD)Decision it informs
1Evidence increment and employer willingness to pay6–9 months250,000–600,000Build the evidence product, narrow it, or drop the graph and network claims
1Net contribution of knowledge-work apprentices6–12 months500,000–1.2 millionKeep employer-led apprenticeship, add an intermediary, restrict tasks, or drop distributed apprenticeship
2Demand-originated discovery6–12 months300,000–700,000Keep opt-in discovery, limit it to recruiter assistance, or abandon it
2Predictive validity of assessment12–24 months300,000–800,000Build validity-linked reputation or keep ordinary assessment
3Training-to-work conversion12–18 months400,000–1 millionSeparate a work-linked pathway from generic learning
3Network surplus with full cost accounting18–24 months1–2.5 millionExpand, stay a sector intermediary, or drop the open-network thesis
4Progressive financeability3–5 years1–3 million, including a first-loss reserveKeep finance external, add a narrow guarantee, or build a finance layer

These are planning ranges for pilot budgets, not measured prices.

What could go wrong

  • A thin market.Too few employers may hire from the family often enough for evidence to find a second buyer.
  • The wrong family.Output may turn out to be too ambiguous, too dependent on the team, or too confidential to travel.
  • Anchor dependence.The consortium may never become a market, leaving a subsidised program rather than a network.
  • Replication.A playbook proven in one capability family may not transfer to the next, with its different rubrics, supervision needs and employers.
  • Transfer across economies.Most of the evidence comes from formal labour markets in the United States and Europe. Where much work is informal and employers have no HR systems, evidence may matter more and be harder to verify.

How we’d test it

The testWhat we would measureWhat would end the idea
Family screenCandidate families scored against the criteria above, with employers, before launchNo candidate family combines repeated hiring, observable output and agreement on a rubric
Evidence increment (Experiment 1)Vacancies randomised to résumé and reference, résumé and work sample, or résumé, work sample and portable verification: shortlist time, interviews, hires, early performance, attrition, repeated testing, cost per hire, fee acceptanceNo improvement over the employer’s usual workflow, or employers value the evidence but won’t pay what it costs to produce. The review’s planning threshold is at least 20% lower cost per qualified hire, or a reliable gain in early retention, with willingness to pay at least the cost of the evidence
Net contribution (Experiment 2)Accepted output, supervisor and training hours, rework, coordination, wages, retention and time to independent productivity for paid apprenticesDirect output stays negative and only projected retention makes the return look positive (Shift 4)

How strong is the evidence?

Established
Work samples are most valuable where competencies are needed at entry [1]; sector-focused programs with strong employer links have produced large, lasting earnings gains [3]
Evidence-supported
Multi-sided human-capital systems need an anchor to start, and no evidence supports an open market that starts itself
Hypothesis
One capability family with an employer consortium and an intermediary is the smallest market in which reuse can be measured
Unknown
Whether a first market’s playbook replicates across capability families and across economies

Sources

  1. [1]U.S. Office of Personnel Management, Work Samples and SimulationsChecked
  2. [2]Cedefop, Microcredentials for labour market education and training: the added value for end users (2023)Checked (executive summary and chapters 1–3)
  3. [3]Katz, Roth, Hendra and Schaberg, Why Do Sectoral Employment Programs Work? Lessons from WorkAdvance, Journal of Labor Economics (2022)Checked

Spotted a source we missed or a rule we misread? Tell us what we got wrong.