We don’t publish client work. We publish our working hypotheses.
We take whole systems apart: what is already there, how it works today, and what could change if the underlying design changed.
Each teardown sets out a handful of shifts and the smallest real-world test for each. None of them is a prediction. It’s the method we bring to a client’s build, applied in public to systems we don’t own.
Four parts, the same in every series.
- 01The big question.One line that reframes the system.
- 02Where things stand.The infrastructure, incentives and behaviour that exist today.
- 03The shifts.Moves from today’s model to a possible alternative, and how they reinforce each other.
- 04How we’d test it.The smallest real-world step that would show whether the idea holds.
Each series opens with a three-minute version. Every shift carries its sources, the risks that could prove it wrong and the result that would end it.
Every teardown shows how far it has been tested.
A teardown is a hypothesis, so each one says how much weight it can bear. Each moves up as it is tested.
Level 1 · Concept
The idea, how it would work and how we’d test it. Every figure is sourced and every policy claim is cited.
In this library: Trade Finance, Trust, Discovery, Healthcare, Khadi, Tourism.
Level 2 · Evidence-reviewed
Every claim is marked by how much evidence supports it, every source is listed, and each shift names the result that would end the idea.
In this library: Hyperlocal Commerce, Human Capital.
Level 3 · Piloted
A real test has run. The teardown reports the design, the results, and what we changed because of them.
None yet. The first will appear when a pilot partner runs a test.
Level 2 means we commissioned an evidence review and checked its claims against their sources. Each series page says how the review was done.
Not eight topics. One open-network stack.
Five of the teardowns describe layers of one open-network stack. The other three apply it to a sector.
- 1Capability and identityProof of what people can do, carried by the person.Human Capital →
- 2DiscoveryFinding the right participant by what they can do.Discovery →
- 3TrustHow reliability travels when no single platform owns the transaction.Trust →
- 4CommerceA neighbourhood’s own capability, found as easily as a product.Hyperlocal Commerce →
- 5FinanceCapital that follows verified trade, stage by stage.Trade Finance →
Four habits in every teardown.
Eight systems, taken apart.
If you are new here, begin with the first two. They are the most developed.
Hyperlocal Commerce, Reimagined
Open networks & local commerce Level 2 · Evidence-reviewedQuick commerce brought products minutes away. What if a neighbourhood’s own capability could be found just as easily?
Read the teardown →Human Capital, Reimagined
Open networks & work Level 2 · Evidence-reviewedCapability is built in many places, but the proof of it stays behind. What if it travelled with the person?
Read the teardown →Trade Finance, Reimagined
Open networks & finance Level 1 · ConceptA new brand carries five different risks, usually on its own balance sheet. What if each could be carried by whoever is best placed to judge it?
Read the teardown →Trust, Reimagined
Open networks & digital commerce Level 1 · ConceptWhen no single platform owns the transaction, how does trust travel?
Read the teardown →Discovery, Reimagined
Open networks & digital commerce Level 1 · ConceptAn open network can make everyone available. How do you make everyone discoverable?
Read the teardown →Healthcare, Reimagined
Healthcare Level 1 · ConceptThe doctor went online. What if the clinical experience could follow?
Read the teardown →Khadi, Reimagined
Craft & textiles Level 1 · ConceptWhat if Khadi could reach each customer through someone who actually knows them?
Read the teardown →Tourism, Reimagined
Tourism Level 1 · ConceptWhat if a destination could show you what is worth experiencing, right now and right here?
Read the teardown →Tell us what we got wrong.
Every teardown is a hypothesis. If you know something that would change one, such as a source we missed, a rule we misread or a result from a pilot, we want to hear it.
Read nextBefore step 1
The Fit Sprint. Your idea gets the same treatment.
Here we take whole systems apart and test what could be built on them. The Fit Sprint does the same, one layer deep, for your idea.
Is there a system you’d like to take apart together?
If one of these shifts fits a pilot you’d like to run, start there.